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There are a lot of ways of improving your pages SE position, but the most important factor is inbound links.
The idea behind the importance is - A page with a lot of links pointing to it, should be a page of interest. Why else would people link to it?
While this is very true in theory, most webmasters know this - and are actively looking for more inbound links.
The upside is: It is very easy to get inbound links - joining a link exchange or two, manually looking for relevant pages to swap links with or posting on forums. The possibilities are seemingly endless.
The downside is: It is equally easy for your competitors to find links, making it more and more important for every web page to maximize its inbound links.
You should try to focus on relevant links, i.e. links from pages with similar content - or at least with some connection to your keywords and/or topic.
Relevant links are of the highest importance when search engines decide your final placement.
No matter how good you get on SEO, it will always take time to gain that precious first page placement on Google. Until you receive enough traffic from the Search engines, it might be worth while to drive some traffic to your pages - the good old fashioned way.
As you wait on your pages to climb the search engines - it is time to try to get some traffic from other areas of the internet.
There are as many ways of bringing traffic as there are sites on the internet - but not all are equally good. The best way would be to find some link exchanges with sites of similar content. Not only would it provide you with some traffic, it would be a very good link pointing to your site.
Another very good thing about exchanging links with similar sites is the quality of traffic received. Visitors originating from a site with content closely related to yours will be more likely to find your site interesting - They have also proved that they are capable of clicking links - they clicked your link - making them more likely to actually click that banner, text link or what ever you are using for your affiliate programs.
While this is a good way of gaining high quality visitors - you might want to try to grab as many visitors as you possibly can. The only thing to keep track of is: Your bandwidth. Be sure to never drive to much traffic to your site at the same time - a slow site, or a site that wont load at all, will make both visitors and SE bots go away.
When you have decided on a plan to attract more visitors - you should focus on choosing an affiliate program.
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